Weekly: Emerging Trend 12th Nov 2021
Overview
The post aims to learn from emerging trends by connecting dots that foster the design of new ideas in making a better society. Why weekly research?
⚠️ The major risk lies with doing nothing with advanced tech
In a world🌏 of rapidly changing technology and consumer expectations, doing nothing regarding any technology and particularly in an era of rapid digital transformation could make a business obsolete.
Doing no research, education, and experimentation has the potential to limit an organization’s ability to compete in the future.
- Jonathan Reichental | Award-winning tech leader
Table of Contents
- Cryptocurrency as rewards
- Practical Metaverse
- Resale Marketplace
Trends
Cryptocurrency as rewards
Rewarding ♻️ sustainable activities with cryptocurrency that uses🔋 less green energy can help society adapt behavior in making the world greener while easing cross-border transactions.
Recent News:
- Binance Pay works with ShopNEXT to launch first-ever shop-to-earn crypto platform
- How SocialGood is offering 100% crypto cashback on online shopping
- LK Bennett to offer customers crypto cashback
- TripCandy launches its cashback platform to help travelers save money and earn crypto CANDY tokens
In the Past:
- Bitcoin rewards provider Lolli raises $10 million in Series A funding
- Bondex set to launch the origin app to incentivize users through blockchain rewards
- Coinbase launches crypto rewards — Is the price right to buy COIN?
- GoSats launches Bitcoin cashback rewards card in India
- Railsbank and Status Money partner to launch a crypto-based rewards credit card
Practical Metaverse
Since Facebook changed to Meta the interest in the field hype has increased exponentially especially in finding practical use cases and roadmap. Looking at Microsoft and Meta public commitment.
It seems metaverse is ready to expand beyond the games into the workplace and social commerce.
- Huobi launches trial for NFT marketplace
- Israeli startup debuts VR email app on Meta
- Mark Zuckerberg’s first friend in the Metaverse is Microsoft
- Microsoft Teams enters the metaverse race with 3D avatars and immersive meetings
- Nike is quietly preparing for the metaverse
- Social enterprise Homie enters metaverse with new NFT range
In the Past:
Resale Marketplace
Clearly, brands are planning and tapping into the circular economy. Is it for improving branding vis-à-vis sustainability or there are greater business prospects even beyond sustainability?
Fashion brands are pivoting from Fast Fashion to Slow Fashion ie less inventory and a more circular economy. Is this a new business model?
Recent News:
- Diesel joins the resale market with the ‘Second Hand’ project
- Ikea launching an online marketplace for second-hand goods
- Mytheresa x Vestiaire Collective resale tie-up expanded to apparel and shoes
- Sustainable flea market site Farly to launch in the UK
- URBN achieves the retail-resale-rental trifecta with the launch of Nuuly Thrift
- Vopero secures $7.5M investment from Grupo Axo and thredUP
In the Past:
- Adidas to take back apparel from any brand in a resale program with thredUp
- Amazon launches resale platform in Australia
- The success of Danggeun Market: C2C X hyperlocal in South Korea
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